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@font-face{font-family:IRANSansX;src:url("../fonts/IRANSansX-DemiBold.woff2") format("woff2");font-weight:600;font-display:swap}
@font-face{font-family:IRANSansX;src:url("../fonts/IRANSansX-Bold.woff2") format("woff2");font-weight:700;font-display:swap}

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.psh-frequency{background:#fff}.psh-frequency__grid,.psh-economics__grid{display:grid;grid-template-columns:minmax(0,.78fr) minmax(430px,1.02fr);gap:72px;align-items:center}.psh-frequency__formula{display:flex;flex-wrap:wrap;gap:7px;align-items:center;margin-top:25px}.psh-frequency__formula span,.psh-frequency__formula b{padding:8px 10px;border-radius:9px;background:#eee7f0;color:var(--psh-purple);font-size:.6rem}.psh-frequency__formula b{background:var(--psh-gold)}.psh-frequency__formula i{font-style:normal;color:#9d919f}.psh-frequency__copy ul,.psh-economics__grid>div>ul{display:grid;gap:9px;margin:25px 0 0;padding:0;list-style:none}.psh-frequency__copy li,.psh-economics__grid>div>li{position:relative;padding-right:18px;color:#665f6b;font-size:.67rem;line-height:1.8}.psh-frequency__copy li::before,.psh-economics__grid>div>li::before{content:"";position:absolute;right:0;top:.72em;width:7px;height:7px;border-radius:50%;background:var(--psh-gold)}.psh-frequency-card{padding:27px;border:1px solid var(--psh-line);border-radius:26px;background:var(--psh-paper);box-shadow:var(--psh-shadow)}.psh-frequency-card>header,.psh-calculator>header{display:flex;justify-content:space-between;padding-bottom:17px;border-bottom:1px solid var(--psh-line)}.psh-frequency-card>header span,.psh-calculator>header span{color:#946231;font-size:.54rem;font-weight:700;letter-spacing:.08em}.psh-frequency-card>header small,.psh-calculator>header small{color:#918894;font-size:.54rem}.psh-frequency-card label{display:grid;grid-template-columns:1fr auto;gap:8px;margin-top:21px}.psh-frequency-card label>span{font-size:.67rem;font-weight:700}.psh-frequency-card output{color:#9c6834;font-size:.63rem;font-weight:700}.psh-frequency-card input{grid-column:1/3;width:100%;accent-color:var(--psh-gold)}.psh-frequency-card__result{display:grid;place-items:center;margin:29px auto 15px}.psh-frequency-card__result small{color:#8e8591;font-size:.57rem}.psh-frequency-card__result strong{font-size:2.8rem;line-height:1.25}.psh-frequency-card__result span{color:#9c6834;font-size:.58rem}.psh-frequency-card__gauge{height:8px;overflow:hidden;border-radius:8px;background:#e5ddd5}.psh-frequency-card__gauge i{display:block;width:var(--p);height:100%;border-radius:inherit;background:linear-gradient(90deg,var(--psh-green),var(--psh-gold),var(--psh-red));transition:width .2s ease}.psh-frequency-card>p{min-height:43px;margin:15px 0 0;color:var(--psh-muted);font-size:.59rem;line-height:1.75;text-align:center}

.psh-economics{background:var(--psh-cream)}.psh-buying-tabs{display:flex;gap:7px;margin-top:25px}.psh-buying-tabs button{padding:10px 13px;border:1px solid var(--psh-line);border-radius:10px;background:#fff;color:var(--psh-purple);font-size:.62rem;font-weight:700;cursor:pointer}.psh-buying-tabs button[aria-selected="true"]{border-color:var(--psh-gold);background:var(--psh-gold)}.psh-calculator{padding:27px;border:1px solid var(--psh-line);border-radius:26px;background:#fff;box-shadow:var(--psh-shadow)}.psh-calculator__fields{display:grid;grid-template-columns:repeat(2,1fr);gap:10px;margin-top:20px}.psh-calculator__fields label{display:flex;flex-direction:column;gap:5px;padding:13px;border:1px solid var(--psh-line);border-radius:13px;background:var(--psh-paper)}.psh-calculator__fields label>span{font-size:.58rem;font-weight:700}.psh-calculator__fields input{width:100%;height:38px;padding:6px 8px;border:1px solid #d8cec5;border-radius:8px;background:#fff;color:var(--psh-purple);font-size:.78rem;font-weight:700;direction:ltr;text-align:right}.psh-calculator__fields small{color:#988e99;font-size:.5rem}.psh-calculator__results{display:grid;grid-template-columns:repeat(4,1fr);gap:7px;margin-top:12px}.psh-calculator__results article{min-width:0;padding:13px 8px;border-radius:12px;background:var(--psh-purple);color:#fff;text-align:center}.psh-calculator__results small{display:block;color:#b8afbd;font-size:.47rem}.psh-calculator__results strong{display:block;overflow:hidden;margin:8px 0 3px;color:var(--psh-gold-2);font-size:1.02rem;text-overflow:ellipsis}.psh-calculator__results span{color:#8f8495;font-size:.45rem}.psh-calculator>p{min-height:39px;margin:15px 0 0;color:var(--psh-muted);font-size:.58rem;line-height:1.75;text-align:center}
.psh-economics__grid>div>ul li{position:relative;padding-right:18px;color:#665f6b;font-size:.67rem;line-height:1.8}.psh-economics__grid>div>ul li::before{content:"";position:absolute;right:0;top:.72em;width:7px;height:7px;border-radius:50%;background:var(--psh-gold)}

.psh-journey{background:var(--psh-purple);color:#fff}.psh-journey__flow{display:grid;grid-template-columns:1fr auto 1fr auto 1fr auto 1fr;gap:12px;align-items:stretch}.psh-journey__flow article{display:flex;flex-direction:column;min-height:235px;padding:23px;border:1px solid rgba(255,255,255,.12);border-radius:20px;background:rgba(255,255,255,.05)}.psh-journey__flow article>span{display:grid;place-items:center;width:36px;height:36px;border-radius:10px;background:var(--psh-gold);color:var(--psh-purple);font-size:.58rem;font-weight:700}.psh-journey__flow small{margin-top:18px;color:var(--psh-gold-2);font-size:.49rem;letter-spacing:.08em}.psh-journey__flow h3{margin:8px 0 7px;font-size:.84rem}.psh-journey__flow p{margin:0;color:#c9c1ce;font-size:.63rem;line-height:1.85}.psh-journey__flow article>b{align-self:flex-start;margin-top:auto;padding:6px 8px;border-radius:7px;background:rgba(255,255,255,.08);color:#a99fad;font-size:.49rem}.psh-journey__flow>i{align-self:center;color:var(--psh-gold);font-size:1.1rem;font-style:normal}

.psh-measurement{background:#fff}.psh-dashboard{overflow:hidden;border:1px solid var(--psh-line);border-radius:27px;background:var(--psh-purple);color:#fff;box-shadow:var(--psh-shadow)}.psh-dashboard>header{display:flex;justify-content:space-between;align-items:center;padding:19px 22px;border-bottom:1px solid rgba(255,255,255,.1)}.psh-dashboard>header div{display:flex;flex-direction:column;gap:3px}.psh-dashboard>header span{font-size:.7rem;font-weight:700}.psh-dashboard>header small{color:#9f95a6;font-size:.51rem}.psh-dashboard>header b{padding:7px 9px;border-radius:8px;background:rgba(255,255,255,.07);color:var(--psh-gold-2);font-size:.51rem}.psh-dashboard__metrics{display:grid;grid-template-columns:repeat(6,1fr);gap:1px;background:rgba(255,255,255,.08)}.psh-dashboard__metrics article{position:relative;display:flex;flex-direction:column;min-height:240px;padding:21px 18px;background:var(--psh-purple)}.psh-dashboard__metrics small{color:var(--psh-gold-2);font-size:.47rem;letter-spacing:.06em}.psh-dashboard__metrics b{margin-top:17px;font-size:.7rem}.psh-dashboard__metrics span{margin-top:7px;color:#9f95a6;font-size:.5rem}.psh-dashboard__metrics i{position:absolute;right:0;bottom:0;width:var(--h);height:5px;background:linear-gradient(90deg,var(--psh-gold),var(--psh-gold-2))}.psh-dashboard>footer{display:flex;justify-content:space-between;gap:25px;padding:18px 22px;background:var(--psh-gold);color:var(--psh-purple);font-size:.59rem}.psh-dashboard>footer b{font-size:.64rem}

.psh-process{background:var(--psh-cream)}.psh-process__list{display:grid;grid-template-columns:repeat(3,1fr);gap:13px;margin:0;padding:0;list-style:none}.psh-process__list li{display:grid;grid-template-columns:auto 1fr;gap:15px;min-height:220px;padding:24px;border:1px solid var(--psh-line);border-radius:20px;background:#fff}.psh-process__list li>span{display:grid;place-items:center;width:38px;height:38px;border-radius:11px;background:var(--psh-purple);color:var(--psh-gold-2);font-size:.58rem;font-weight:700}.psh-process__list div{display:flex;flex-direction:column}.psh-process__list small{color:#a06a36;font-size:.5rem;font-weight:700;letter-spacing:.07em}.psh-process__list h3{margin:16px 0 8px;font-size:.88rem}.psh-process__list p{margin:0;color:var(--psh-muted);font-size:.66rem;line-height:1.85}.psh-process__list b{align-self:flex-start;margin-top:auto;padding:7px 9px;border-radius:8px;background:#f3ece4;color:#87623c;font-size:.51rem}

.psh-fit{background:#fff}.psh-fit__grid{display:grid;grid-template-columns:repeat(2,1fr);gap:16px}.psh-fit article{padding:29px;border:1px solid var(--psh-line);border-radius:23px}.psh-fit article header{display:flex;align-items:center;gap:12px}.psh-fit article header span{display:grid;place-items:center;width:38px;height:38px;border-radius:11px;background:#e5f6ef;color:var(--psh-green);font-weight:700}.psh-fit article h3{margin:0;font-size:1rem}.psh-fit ul{display:grid;gap:10px;margin:25px 0 0;padding:0;list-style:none}.psh-fit li{position:relative;padding-right:18px;color:#645d68;font-size:.7rem;line-height:1.8}.psh-fit li::before{content:"";position:absolute;right:0;top:.68em;width:7px;height:7px;border-radius:50%;background:var(--psh-green)}.psh-fit .is-notfit{background:#fcf7f5}.psh-fit .is-notfit header span{background:#f4e6e3;color:var(--psh-red)}.psh-fit .is-notfit li::before{background:var(--psh-red)}

.psh-faq{background:var(--psh-cream)}.psh-faq__grid{display:grid;grid-template-columns:minmax(300px,.7fr) minmax(0,1.3fr);gap:68px;align-items:start}.psh-faq__intro{position:sticky;top:110px}.psh-faq__intro>a{display:inline-flex;align-items:center;gap:9px;margin-top:23px;color:#93602f;font-size:.7rem;font-weight:700}.psh-faq__items{display:grid;gap:9px}.psh-faq details{overflow:hidden;border:1px solid var(--psh-line);border-radius:14px;background:#fff}.psh-faq summary{display:flex;align-items:center;justify-content:space-between;gap:14px;padding:18px 20px;color:var(--psh-purple);font-size:.75rem;font-weight:700;cursor:pointer;list-style:none}.psh-faq summary::-webkit-details-marker{display:none}.psh-faq summary span{display:grid;place-items:center;flex:0 0 25px;height:25px;border-radius:8px;background:#eee8f0;color:var(--psh-purple);font-size:.88rem;transition:transform .2s ease}.psh-faq details[open] summary span{transform:rotate(45deg)}.psh-faq details p{margin:0;padding:0 20px 19px;color:var(--psh-muted);font-size:.67rem;line-height:1.95}

.psh-cta{padding:94px 0;background:linear-gradient(135deg,#241e2f,#332940);color:#fff}.psh-cta__inner{display:grid;grid-template-columns:minmax(0,1.18fr) minmax(340px,.82fr);gap:78px;align-items:center}.psh-cta__inner>div>span{color:var(--psh-gold-2);font-size:.65rem;font-weight:700}.psh-cta h2{max-width:730px;margin:12px 0 13px;font-size:clamp(2rem,3.1vw,3.2rem);line-height:1.45}.psh-cta p{max-width:720px;margin:0;color:#c9c0ce;font-size:.81rem;line-height:2}.psh-cta__action>a{display:grid;grid-template-columns:1fr auto;grid-template-rows:auto auto;gap:3px 15px;padding:18px 20px;border-radius:15px;background:var(--psh-gold);color:var(--psh-purple)}.psh-cta__action strong{font-size:.81rem}.psh-cta__action small{font-size:.56rem}.psh-cta__action svg{grid-row:1/3;grid-column:2;align-self:center;width:25px;fill:none;stroke:currentColor;stroke-width:2}.psh-cta__action>span{display:block;margin-top:12px;color:#9f95a6;font-size:.56rem;text-align:center}.push-notification-page .site-comments{background:#fff}.push-notification-page .site-comments>.container{width:min(1220px,calc(100% - 48px))}

@media(max-width:1080px){.psh-hero__grid{grid-template-columns:1fr 450px;gap:38px}.psh-hero h1{font-size:3.55rem}.psh-principles__grid,.psh-formats__grid{grid-template-columns:repeat(2,1fr)}.psh-readiness__grid,.psh-frequency__grid,.psh-economics__grid{gap:38px}.psh-checklist{grid-template-columns:1fr}.psh-dashboard__metrics{grid-template-columns:repeat(3,1fr)}.psh-process__list{grid-template-columns:repeat(2,1fr)}}
@media(max-width:860px){.psh-container{width:min(100% - 36px,760px)}.psh-section{padding:88px 0}.psh-head{grid-template-columns:1fr;gap:17px}.psh-hero__grid{grid-template-columns:1fr;gap:22px;padding-block:64px 48px}.psh-hero h1{max-width:720px;font-size:clamp(2.6rem,7.2vw,4.2rem)}.psh-hero__visual{min-height:590px}.psh-browser{inset:30px 70px 22px 40px}.psh-goal-studio,.psh-size-lab,.psh-creative-lab{grid-template-columns:1fr}.psh-goal-tabs,.psh-size-tabs,.psh-creative-tabs{grid-template-columns:repeat(2,1fr)}.psh-goal-panel{grid-template-columns:1fr}.psh-size-stage{grid-template-columns:1fr;min-height:0}.psh-creative-panel{grid-template-columns:1fr}.psh-readiness__grid,.psh-frequency__grid,.psh-economics__grid,.psh-faq__grid,.psh-cta__inner{grid-template-columns:1fr}.psh-score{width:min(100%,480px);margin-inline:auto}.psh-journey__flow{grid-template-columns:repeat(2,1fr)}.psh-journey__flow>i{display:none}.psh-faq__intro{position:static}.psh-cta__inner{gap:34px}}
@media(max-width:620px){.psh-container,.push-notification-page .site-comments>.container{width:calc(100% - 28px)}.push-notification-page .cmp-breadcrumb ol{padding-block:14px;font-size:.64rem}.psh-section{padding:72px 0}.psh-head{margin-bottom:32px}.psh-head h2,.psh-readiness h2,.psh-frequency h2,.psh-economics h2,.psh-faq h2{font-size:1.75rem;line-height:1.6}.psh-hero{min-height:0}.psh-hero__grid{padding-top:50px}.psh-hero h1{margin-top:15px;font-size:2.35rem;line-height:1.42}.psh-hero__copy>p{font-size:.8rem}.psh-hero__actions{display:grid}.psh-btn{width:100%}.psh-hero__proof{grid-template-columns:1fr}.psh-hero__proof div{padding:13px 15px}.psh-hero__visual{min-height:510px}.psh-browser{inset:28px 4px 17px 4px}.psh-browser__layout{grid-template-columns:1fr 145px}.psh-ad--leader{height:82px}.psh-ad--rect{height:225px;padding:16px}.psh-signal{min-width:153px;padding:11px 12px}.psh-signal--view{right:-2px;top:69px}.psh-signal--freq{left:-2px;bottom:47px}.psh-principles__grid,.psh-formats__grid,.psh-deliverables__grid{grid-template-columns:1fr}.psh-principles article{min-height:210px}.psh-goal-tabs,.psh-size-tabs,.psh-creative-tabs{display:flex;overflow:auto;padding-bottom:4px;scrollbar-width:none}.psh-goal-tabs button,.psh-size-tabs button,.psh-creative-tabs button{flex:0 0 195px}.psh-goal-panel{min-height:0;padding:25px}.psh-goal-panel h3{font-size:1.42rem}.psh-size-stage{padding:18px}.psh-size-canvas[data-shape="leader"]{aspect-ratio:728/230}.psh-size-canvas[data-shape="leader"] div{max-width:68%}.psh-size-canvas[data-shape="mobile"]{aspect-ratio:320/150}.psh-size-canvas[data-shape="mobile"] strong{font-size:.83rem}.psh-size-canvas[data-shape="half"]{width:260px}.psh-creative-panel{padding:18px}.psh-creative-panel dl{grid-template-columns:1fr}.psh-creative-panel dl div{min-height:0}.psh-readiness__grid{gap:28px}.psh-frequency__grid,.psh-economics__grid{gap:32px}.psh-buying-tabs{display:grid}.psh-buying-tabs button{width:100%}.psh-calculator__fields{grid-template-columns:1fr}.psh-calculator__results{grid-template-columns:repeat(2,1fr)}.psh-journey__flow{grid-template-columns:1fr}.psh-dashboard__metrics{grid-template-columns:repeat(2,1fr)}.psh-dashboard>footer{flex-direction:column}.psh-process__list,.psh-fit__grid{grid-template-columns:1fr}.psh-process__list li{min-height:205px}.psh-cta{padding:74px 0}.psh-cta h2{font-size:2rem}}
@media(prefers-reduced-motion:reduce){.push-notification-page *{scroll-behavior:auto!important;transition:none!important;animation:none!important}}

/* Push notification page — v128 visual system */
.push-notification-page{--psh-coral:#e87962;--psh-cyan:#69bdc7;--psh-green:#2f9271}
.push-notification-page :where(a,button,input,summary):focus-visible{outline:3px solid var(--psh-gold-2);outline-offset:3px}
.psh-hero{min-height:790px;background:linear-gradient(135deg,#241e2f 0%,#2d2338 58%,#352942 100%)}
.psh-hero::before{background:radial-gradient(circle at 12% 17%,rgba(215,149,66,.18),transparent 28%),radial-gradient(circle at 86% 42%,rgba(105,189,199,.11),transparent 30%)}
.psh-hero__grid{grid-template-columns:minmax(0,1fr) minmax(500px,1fr)}
.psh-hero__visual{min-height:625px;isolation:isolate}
.psh-orbit{position:absolute;z-index:-1;border:1px solid rgba(255,255,255,.09);border-radius:50%}
.psh-orbit--one{inset:44px 30px 16px 44px}
.psh-orbit--two{inset:105px 90px 75px 104px;border-style:dashed;animation:pshRotate 38s linear infinite}
@keyframes pshRotate{to{transform:rotate(360deg)}}
.psh-phone{position:absolute;z-index:2;right:74px;top:28px;width:306px;height:588px;overflow:hidden;border:8px solid #15121a;border-radius:43px;background:linear-gradient(155deg,#332840,#17131d 70%);box-shadow:0 42px 100px rgba(0,0,0,.42),inset 0 0 0 1px rgba(255,255,255,.12);transform:rotate(2.2deg)}
.psh-phone::before{content:"";position:absolute;z-index:4;top:8px;right:50%;width:84px;height:20px;border-radius:20px;background:#111015;transform:translateX(50%)}
.psh-phone>header{position:relative;z-index:5;display:flex;align-items:center;justify-content:space-between;height:45px;padding:0 20px;color:#fff;font-size:.51rem}
.psh-phone>header span{direction:ltr}.psh-phone>header i{width:14px;height:7px;border:1px solid rgba(255,255,255,.8);border-radius:2px}.psh-phone>header b{position:absolute;left:39px;width:15px;height:7px;border-radius:7px;background:linear-gradient(90deg,#fff 20%,rgba(255,255,255,.35) 20%)}
.psh-phone__wallpaper{position:absolute;inset:0;overflow:hidden}.psh-phone__wallpaper::before{content:"";position:absolute;right:-70px;top:70px;width:245px;height:245px;border:36px solid rgba(215,149,66,.21);border-radius:50%}.psh-phone__wallpaper::after{content:"";position:absolute;left:-85px;bottom:-10px;width:270px;height:270px;border:1px solid rgba(255,255,255,.13);border-radius:50%;box-shadow:0 0 0 45px rgba(255,255,255,.025)}
.psh-phone__wallpaper span{position:absolute;top:72px;right:0;left:0;color:rgba(255,255,255,.9);text-align:center;font-size:2.4rem;font-weight:300;direction:ltr}.psh-phone__wallpaper span::before{content:"۰۹:۴۱"}
.psh-phone__wallpaper i{position:absolute;top:123px;right:0;left:0;color:#bcb3c0;text-align:center;font-size:.55rem;font-style:normal}.psh-phone__wallpaper i::before{content:"پنجشنبه، ۹ مرداد"}
.psh-alert{position:absolute;z-index:3;right:13px;left:13px;padding:14px;border:1px solid rgba(255,255,255,.18);border-radius:19px;background:rgba(248,246,249,.94);color:#332c37;box-shadow:0 20px 50px rgba(0,0,0,.2);backdrop-filter:blur(16px)}
.psh-alert--primary{top:178px}.psh-alert>header{display:grid;grid-template-columns:auto 1fr auto;gap:8px;align-items:center}.psh-alert__logo{display:grid;place-items:center;width:29px;height:29px;border-radius:9px;background:var(--psh-purple);color:var(--psh-gold-2);font-size:.61rem;font-weight:700}.psh-alert header b{font-size:.59rem}.psh-alert header small{color:#8a818d;font-size:.46rem}.psh-alert h2{margin:13px 0 5px!important;color:#2f2933!important;font-size:.74rem!important;line-height:1.65!important}.psh-alert p{margin:0!important;color:#766f79!important;font-size:.54rem!important;line-height:1.7!important}.psh-alert footer{display:flex;justify-content:space-between;align-items:center;margin-top:12px;padding-top:10px;border-top:1px solid #e2dce4}.psh-alert footer span{color:#8f5f32;font-size:.52rem;font-weight:700}.psh-alert footer i{font-style:normal;color:#8f5f32}.psh-alert--ghost{top:352px;height:108px;opacity:.5}.psh-alert--ghost span,.psh-alert--ghost i,.psh-alert--ghost b{display:block;height:8px;margin-bottom:9px;border-radius:7px;background:#cfc8d2}.psh-alert--ghost span{width:42%}.psh-alert--ghost i{width:82%}.psh-alert--ghost b{width:65%}
.psh-desktop-alert{position:absolute;z-index:3;left:-6px;bottom:88px;display:grid;grid-template-columns:auto 1fr auto;gap:11px;width:285px;padding:15px;border:1px solid rgba(255,255,255,.17);border-radius:16px;background:rgba(250,248,251,.96);color:#342d38;box-shadow:0 24px 58px rgba(0,0,0,.3);transform:rotate(-2deg)}
.psh-desktop-alert__icon{display:grid;place-items:center;width:37px;height:37px;border-radius:10px;background:var(--psh-purple);color:var(--psh-gold-2);font-size:.68rem;font-weight:700}.psh-desktop-alert div{min-width:0}.psh-desktop-alert small{display:block;color:#948b97;font-size:.43rem;direction:ltr;text-align:right}.psh-desktop-alert b{display:block;margin-top:4px;font-size:.59rem}.psh-desktop-alert p{margin:4px 0 0;color:#77707b;font-size:.48rem;line-height:1.6}.psh-desktop-alert>i{font-style:normal;color:#9a919d;font-size:.55rem}
.psh-signal--segment{left:8px;top:76px}.psh-signal--timing{right:-5px;bottom:58px}

.psh-thesis{background:#fff}.psh-thesis__grid{display:grid;grid-template-columns:repeat(4,1fr);gap:13px}.psh-thesis article{position:relative;min-height:266px;padding:27px 23px;border:1px solid var(--psh-line);border-radius:23px;background:var(--psh-paper);transition:.2s ease}.psh-thesis article:hover{transform:translateY(-4px);border-color:#d7b987;box-shadow:var(--psh-shadow)}.psh-thesis article>span{position:absolute;left:19px;top:18px;color:#d4cad5;font-size:1.4rem;font-weight:700}.psh-thesis small{color:#9e6937;font-size:.52rem;font-weight:700;letter-spacing:.08em}.psh-thesis h3{margin:55px 0 9px;font-size:.96rem}.psh-thesis p{margin:0;color:var(--psh-muted);font-size:.68rem;line-height:1.95}

.psh-channels{background:var(--psh-cream)}.psh-channel-compare{display:grid;grid-template-columns:repeat(2,1fr);gap:15px}.psh-channel{position:relative;min-height:505px;overflow:hidden;padding:0 28px 28px;border:1px solid var(--psh-line);border-radius:27px;background:#fff;box-shadow:0 18px 48px rgba(36,30,47,.06)}.psh-channel>header{display:flex;align-items:center;justify-content:space-between;margin:0 -28px;padding:15px 19px;border-bottom:1px solid var(--psh-line);background:#fbf8f4}.psh-channel>header>span{display:flex;gap:5px}.psh-channel>header i{width:7px;height:7px;border-radius:50%;background:#d9d1da}.psh-channel>header i:first-child{background:var(--psh-gold)}.psh-channel>header small{color:#988e9a;font-size:.5rem;font-weight:700;letter-spacing:.08em}.psh-channel__icon{position:relative;display:grid;place-items:center;width:104px;height:104px;margin:30px 0 21px;border-radius:28px;background:var(--psh-purple);color:#fff;box-shadow:0 18px 36px rgba(36,30,47,.17)}.psh-channel__icon b{font-size:1.8rem}.psh-channel__icon i{position:absolute;left:-10px;bottom:-10px;width:35px;height:35px;border:7px solid #fff;border-radius:50%;background:var(--psh-gold)}.psh-channel--app .psh-channel__icon{background:linear-gradient(135deg,#446d82,#69bdc7)}.psh-channel h3{margin:0 0 8px;color:var(--psh-purple);font-size:1.17rem}.psh-channel>p{margin:0;color:var(--psh-muted);font-size:.7rem;line-height:1.9}.psh-channel dl{display:grid;gap:8px;margin:24px 0 0}.psh-channel dl div{display:grid;grid-template-columns:90px 1fr;gap:10px;padding:12px;border-radius:11px;background:var(--psh-paper)}.psh-channel dt{color:#9d6836;font-size:.55rem;font-weight:700}.psh-channel dd{margin:0;color:#625b67;font-size:.62rem}.psh-channel-note{grid-column:1/3;display:grid;grid-template-columns:auto 1fr auto;gap:20px;align-items:center;padding:19px 22px;border-radius:17px;background:var(--psh-purple);color:#fff}.psh-channel-note>span{padding:8px 10px;border-radius:8px;background:var(--psh-gold);color:var(--psh-purple);font-size:.57rem;font-weight:700}.psh-channel-note p{margin:0;color:#d0c8d4;font-size:.65rem;line-height:1.8}.psh-channel-note a{display:inline-flex;gap:7px;white-space:nowrap;color:var(--psh-gold-2);font-size:.61rem;font-weight:700}.psh-channel-note a i{font-style:normal}

.psh-message{position:relative;overflow:hidden;background:var(--psh-purple);color:#fff}.psh-message::before{content:"";position:absolute;right:-300px;top:-450px;width:760px;height:760px;border:1px solid rgba(255,255,255,.06);border-radius:50%;box-shadow:0 0 0 90px rgba(255,255,255,.015)}.psh-message-lab{position:relative;display:grid;grid-template-columns:250px 1fr;gap:14px}.psh-message-tabs{display:grid;gap:8px}.psh-message-tabs button{display:flex;flex-direction:column;gap:4px;padding:18px;border:1px solid rgba(255,255,255,.12);border-radius:14px;background:rgba(255,255,255,.04);color:#fff;text-align:right;cursor:pointer}.psh-message-tabs button[aria-selected="true"]{border-color:var(--psh-gold);background:rgba(215,149,66,.15);box-shadow:inset -3px 0 var(--psh-gold)}.psh-message-tabs b{font-size:.76rem}.psh-message-tabs small{color:#a69cab;font-size:.51rem;letter-spacing:.08em}.psh-message-panel{display:grid;grid-template-columns:minmax(350px,.95fr) minmax(0,1.05fr);gap:35px;align-items:center;padding:34px;border:1px solid rgba(255,255,255,.12);border-radius:28px;background:rgba(255,255,255,.05)}.psh-message-device{min-width:0}.psh-device-switch{display:flex;justify-content:flex-end;gap:6px;margin-bottom:11px}.psh-device-switch button{padding:7px 10px;border:1px solid rgba(255,255,255,.12);border-radius:8px;background:transparent;color:#aaa0af;font-size:.53rem;cursor:pointer}.psh-device-switch button[aria-selected="true"]{border-color:var(--psh-gold);background:var(--psh-gold);color:var(--psh-purple);font-weight:700}.psh-live-preview{position:relative;display:grid;grid-template-columns:95px 1fr;grid-template-rows:auto 1fr auto;gap:10px 14px;min-height:315px;overflow:hidden;padding:22px;border-radius:23px;background:#f7f4f8;color:#332c37;box-shadow:0 25px 65px rgba(0,0,0,.28);transition:max-width .25s ease,border-radius .25s ease}.psh-live-preview[data-device="mobile"]{max-width:390px;margin-inline:auto;border-radius:34px}.psh-live-preview>header{grid-column:1/3;display:flex;justify-content:space-between;align-items:center;padding-bottom:12px;border-bottom:1px solid #ddd6e0}.psh-live-preview>header span{font-size:.62rem;font-weight:700}.psh-live-preview>header small{color:#8e8591;font-size:.49rem}.psh-live-preview__media{position:relative;grid-row:2;width:95px;height:95px;overflow:hidden;border-radius:18px;background:linear-gradient(135deg,var(--psh-purple),#594264)}.psh-live-preview__media span{position:relative;z-index:2;display:grid;place-items:center;width:37px;height:37px;margin:29px;border:1px solid rgba(255,255,255,.2);border-radius:12px;background:var(--psh-gold);color:var(--psh-purple);font-size:.74rem;font-weight:700}.psh-live-preview__media i,.psh-live-preview__media em{position:absolute;border-radius:50%}.psh-live-preview__media i{left:-28px;top:-28px;width:100px;height:100px;border:20px solid rgba(215,149,66,.32)}.psh-live-preview__media em{right:-18px;bottom:-28px;width:80px;height:80px;border:1px solid rgba(255,255,255,.2)}.psh-live-preview>div:nth-of-type(2){align-self:center}.psh-live-preview>div:nth-of-type(2)>small{color:#9d6836;font-size:.49rem;font-weight:700}.psh-live-preview h3{margin:7px 0 5px;color:var(--psh-purple);font-size:1.02rem;line-height:1.6}.psh-live-preview p{margin:0;color:#716a75;font-size:.58rem;line-height:1.75}.psh-live-preview>footer{grid-column:1/3;display:flex;justify-content:space-between;align-items:center;padding-top:12px;border-top:1px solid #ddd6e0}.psh-live-preview>footer span{color:#91602f;font-size:.58rem;font-weight:700}.psh-live-preview>footer i{font-style:normal;color:#91602f}.psh-live-preview[data-device="desktop"]{max-width:none;min-height:245px;border-radius:15px}.psh-message-panel dl{display:grid;grid-template-columns:repeat(2,1fr);gap:9px;margin:0}.psh-message-panel dl div{min-height:121px;padding:15px;border:1px solid rgba(255,255,255,.1);border-radius:14px;background:rgba(0,0,0,.1)}.psh-message-panel dt{color:var(--psh-gold-2);font-size:.55rem}.psh-message-panel dd{margin:7px 0 0;color:#d2cad6;font-size:.65rem;line-height:1.85}

.psh-targeting{background:#fff}.psh-targeting-map{position:relative;min-height:530px;overflow:hidden;border:1px solid var(--psh-line);border-radius:30px;background:radial-gradient(circle at center,#f4ebde 0 20%,transparent 20.5%),linear-gradient(135deg,#fbf8f3,#f5f0f7);box-shadow:var(--psh-shadow)}.psh-targeting-map::before,.psh-targeting-map::after{content:"";position:absolute;top:50%;right:50%;border:1px dashed #d4c8d5;border-radius:50%;transform:translate(50%,-50%)}.psh-targeting-map::before{width:470px;height:470px}.psh-targeting-map::after{width:330px;height:330px}.psh-targeting-map__core{position:absolute;z-index:2;top:50%;right:50%;display:flex;flex-direction:column;align-items:center;justify-content:center;width:190px;height:190px;border-radius:50%;background:var(--psh-purple);color:#fff;box-shadow:0 24px 54px rgba(36,30,47,.24);transform:translate(50%,-50%)}.psh-targeting-map__core span{color:var(--psh-gold-2);font-size:.51rem;letter-spacing:.08em}.psh-targeting-map__core b{margin-top:8px;font-size:1rem}.psh-targeting-map__core small{margin-top:5px;color:#aaa0af;font-size:.5rem}.psh-targeting-map article{position:absolute;z-index:3;right:var(--x);top:var(--y);width:225px;min-height:135px;padding:18px;border:1px solid var(--psh-line);border-radius:17px;background:#fff;box-shadow:0 13px 30px rgba(36,30,47,.08)}.psh-targeting-map article>span{position:absolute;left:13px;top:12px;color:#cfbfce;font-size:1rem;font-weight:700}.psh-targeting-map h3{margin:17px 0 7px;font-size:.78rem}.psh-targeting-map p{margin:0;color:var(--psh-muted);font-size:.59rem;line-height:1.75}.psh-targeting-rules{display:grid;grid-template-columns:repeat(4,1fr);gap:8px;margin-top:12px}.psh-targeting-rules span{display:flex;align-items:center;gap:9px;padding:13px;border:1px solid var(--psh-line);border-radius:12px;background:var(--psh-paper)}.psh-targeting-rules i{width:8px;height:8px;border-radius:50%;background:var(--psh-gold);box-shadow:0 0 0 5px rgba(215,149,66,.12)}.psh-targeting-rules b{font-size:.59rem}

.psh-pressure{background:#fff}.psh-pressure__grid{display:grid;grid-template-columns:minmax(0,.78fr) minmax(430px,1.02fr);gap:72px;align-items:center}.psh-pressure__copy>p{margin:0;color:var(--psh-muted);font-size:.82rem;line-height:2}.psh-pressure__copy h2{margin:9px 0 13px;color:var(--psh-purple);font-size:clamp(1.75rem,2.45vw,2.72rem);line-height:1.55}.psh-pressure__formula{display:flex;flex-wrap:wrap;gap:7px;align-items:center;margin-top:25px}.psh-pressure__formula span,.psh-pressure__formula b{padding:8px 10px;border-radius:9px;background:#eee7f0;color:var(--psh-purple);font-size:.6rem}.psh-pressure__formula b{background:var(--psh-gold)}.psh-pressure__formula i{font-style:normal;color:#9d919f}.psh-pressure__copy ul{display:grid;gap:9px;margin:25px 0 0;padding:0;list-style:none}.psh-pressure__copy li{position:relative;padding-right:18px;color:#665f6b;font-size:.67rem;line-height:1.8}.psh-pressure__copy li::before{content:"";position:absolute;right:0;top:.72em;width:7px;height:7px;border-radius:50%;background:var(--psh-gold)}.psh-pressure-card{padding:27px;border:1px solid var(--psh-line);border-radius:26px;background:var(--psh-paper);box-shadow:var(--psh-shadow)}.psh-pressure-card>header{display:flex;justify-content:space-between;padding-bottom:17px;border-bottom:1px solid var(--psh-line)}.psh-pressure-card>header span{color:#946231;font-size:.54rem;font-weight:700;letter-spacing:.08em}.psh-pressure-card>header small{color:#918894;font-size:.54rem}.psh-pressure-card label{display:grid;grid-template-columns:1fr auto;gap:8px;margin-top:21px}.psh-pressure-card label>span{font-size:.67rem;font-weight:700}.psh-pressure-card output{color:#9c6834;font-size:.63rem;font-weight:700}.psh-pressure-card input{grid-column:1/3;width:100%;accent-color:var(--psh-gold)}.psh-pressure-card__result{display:grid;place-items:center;margin:29px auto 15px}.psh-pressure-card__result small{color:#8e8591;font-size:.57rem}.psh-pressure-card__result strong{font-size:2.8rem;line-height:1.25}.psh-pressure-card__result span{color:#9c6834;font-size:.58rem}.psh-pressure-card__gauge{height:8px;overflow:hidden;border-radius:8px;background:#e5ddd5}.psh-pressure-card__gauge i{display:block;width:var(--p);height:100%;border-radius:inherit;background:linear-gradient(90deg,var(--psh-green),var(--psh-gold),var(--psh-coral));transition:width .2s ease}.psh-pressure-card>p{min-height:43px;margin:15px 0 0;color:var(--psh-muted);font-size:.59rem;line-height:1.75;text-align:center}

@media(max-width:1080px){.psh-hero__grid{grid-template-columns:1fr 455px}.psh-thesis__grid{grid-template-columns:repeat(2,1fr)}.psh-targeting-map article{width:205px}.psh-pressure__grid{gap:38px}}
@media(max-width:860px){.psh-hero__grid{grid-template-columns:1fr}.psh-hero__visual{min-height:640px}.psh-phone{right:50%;transform:translateX(50%) rotate(2deg)}.psh-desktop-alert{left:35px}.psh-message-lab{grid-template-columns:1fr}.psh-message-tabs{grid-template-columns:repeat(2,1fr)}.psh-message-panel{grid-template-columns:1fr}.psh-channel-note{grid-template-columns:1fr}.psh-pressure__grid{grid-template-columns:1fr}.psh-targeting-map{min-height:720px}.psh-targeting-map::before{width:540px;height:540px}.psh-targeting-map article{width:235px}.psh-targeting-map article:nth-of-type(1){right:6%;top:6%}.psh-targeting-map article:nth-of-type(2){right:auto;left:6%;top:6%}.psh-targeting-map article:nth-of-type(3){right:6%;top:auto;bottom:6%}.psh-targeting-map article:nth-of-type(4){right:auto;left:6%;top:auto;bottom:6%}.psh-targeting-rules{grid-template-columns:repeat(2,1fr)}}
@media(max-width:620px){.psh-hero__visual{min-height:575px}.psh-phone{width:274px;height:530px;right:50%}.psh-desktop-alert{display:none}.psh-signal--segment{left:-2px;top:58px}.psh-signal--timing{right:-2px;bottom:35px}.psh-alert--primary{top:159px}.psh-alert--ghost{top:335px}.psh-thesis__grid,.psh-channel-compare{grid-template-columns:1fr}.psh-channel{min-height:0}.psh-channel-note{grid-column:1}.psh-message-tabs{display:flex;overflow:auto;padding-bottom:4px;scrollbar-width:none}.psh-message-tabs button{flex:0 0 185px}.psh-message-panel{padding:18px}.psh-message-panel dl{grid-template-columns:1fr}.psh-message-panel dl div{min-height:0}.psh-live-preview{grid-template-columns:75px 1fr;padding:17px}.psh-live-preview__media{width:75px;height:75px}.psh-live-preview__media span{margin:19px}.psh-targeting-map{display:grid;gap:9px;min-height:0;padding:16px;background:var(--psh-paper)}.psh-targeting-map::before,.psh-targeting-map::after,.psh-targeting-map__core{display:none}.psh-targeting-map article,.psh-targeting-map article:nth-of-type(n){position:relative!important;inset:auto!important;width:100%;min-height:122px}.psh-targeting-rules{grid-template-columns:1fr}.psh-pressure__grid{gap:32px}}